Social Media

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Reinvent Yourself

You’re NEVER too old to evolve. While it takes courage, time, commitment and new thinking, it’s vital if you want to stay relevant to your preferred aesthetic patients. If you don’t want to be seen as “Old School” stop doing things like boring name-recognition ads, [...]

Social Media for the Health Care Professional

Facebook, Twitter, YouTube, Blogging - these are the new media channels you'll want to embrace in order to attract new patients and stay connected to current patients. To help simplify this new frontier, I wrote an e-book with two physicians and we show you step-by-step how to set [...]

Get People To View Your Website (Part 6 of 6)

You website is more than just an information page.  The more detail you can provide the better, and this section talks about the importance of using email marketing. It includes how to collect emails painlessly, and incorporate your website into events, newsletters, and other marketing [...]