Successful Strategies

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Avoiding Seasonal Highs and Lows

Doesn’t it seem like it’s getting more difficult, and a lot more expensive, to CONSISTENTLY attract new cosmetic patients to your practice? That’s because it IS getting more difficult to attract a steady flow of patients month after month. Cosmetic revenues can be sporadic at best for [...]

How to Convert Callers to Appointments

Ask Catherine This Week’s Q&A Topic: How to Convert Callers to Appointments This Week’s Question: Dear Catherine, I run a busy practice and have three receptionists handling the calls. One of them is excellent and the other two need help. No matter how many times I [...]

Profitable Cosmetic Patient Events

This Week’s Q&A Topic:  Profitable Cosmetic Patient Events Dear Catherine, My staff and I are considering doing a cosmetic patient event to get and keep things busy for the rest of the year. However, it seems like a lot of time, money and effort goes into it [...]

Avoid Revenue “Melt Down” this Summer

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: Avoid Revenue “Melt Down” this Summer Dear Catherine, My practice typically slows down this time of year and I’d like [...]

What’s a Good Conversion Rate?

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: What’s a good conversion rate? Can your patient coordinator convert? Dear Catherine, I had the same patient [...]