Plastic Surgery Practice Strategies

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Plastic Surgery Practice Gaps

Every plastic surgery practice has invisible gaps where money is seeping through the cracks. It’s just a matter of how many and how big the cracks are that are costing you dearly. These plastic surgery practice gaps are dangerous because they are invisible. You cannot [...]

Plastic Surgery Cash Surge Strategy

Looking for a plastic surgery cash surge strategy that makes you money? Here it is... When cosmetic patients are in your office, they should stay focused on one thing – YOU and YOUR SERVICES. Get rid of the People magazines, turn off the TV and [...]

Avoid the Summer Slow Down

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: Avoid the Summer Slow Down This Week’s Question: Dear Catherine, Every year, my practice slows down considerably in the [...]

4 Top Reasons Cosmetic Surgery Practices Fail

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Topic: 4 Top Reasons Cosmetic Surgery Practices Fail After working with cosmetic surgery practices since Year 2000, I identified 4 Top Reasons [...]

Does Discounting Hurt My Image?

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic:  Does Discounting Hurt My Image? Dear Catherine, I’m a plastic surgeon in a very competitive area. The marketing [...]

Summer Slump Survival Tips

Things can slow down a lot in the aesthetic industry during Summer – if you don’t do anything. After working with aesthetic patients for the past 14 years and watching social trends, here’s what I know that can help you turn your Summer Slump into [...]