Plastic Surgery Practice Strategies

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When you have the right plastic surgery practice strategies in place, you don’t have to worry about where your next patient will come from or how you will continue to grow your business. In these blog posts, you will learn what to do (and what not to do!) to ensure your plastic surgery practice runs smoothly and continues to grow at a steady pace. The articles in this section discuss common mistakes plastic surgeons make when marketing their practices, common frustrations they face, reasons cosmetic practices fail, and the best strategies to help you learn how to avoid these things. In these articles, I provide tips on how you can avoid wasting time, money and energy, and give you advice on how to grow your business into a successful multi-million dollar practice. Learn what your biggest moneymakers are, what the three most important areas of your practice to focus on improving, and how you can utilize my advice to grow your own practice.

Plastic Surgery Practice Gaps

Every plastic surgery practice has invisible gaps where money is seeping through the cracks. It’s just a matter of how many and how big the cracks are that are costing you dearly. These plastic surgery practice gaps are dangerous because they are invisible. You cannot [...]

Plastic Surgery Cash Surge Strategy

Looking for a plastic surgery cash surge strategy that makes you money? Here it is... When cosmetic patients are in your office, they should stay focused on one thing – YOU and YOUR SERVICES. Get rid of the People magazines, turn off the TV and [...]

Avoid the Summer Slow Down

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: Avoid the Summer Slow Down This Week’s Question: Dear Catherine, Every year, my practice slows down considerably in the [...]

4 Top Reasons Cosmetic Surgery Practices Fail

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Topic: 4 Top Reasons Cosmetic Surgery Practices Fail After working with cosmetic surgery practices since Year 2000, I identified 4 Top Reasons [...]

Does Discounting Hurt My Image?

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic:  Does Discounting Hurt My Image? Dear Catherine, I’m a plastic surgeon in a very competitive area. The marketing [...]

Summer Slump Survival Tips

Things can slow down a lot in the aesthetic industry during Summer – if you don’t do anything. After working with aesthetic patients for the past 14 years and watching social trends, here’s what I know that can help you turn your Summer Slump into [...]