Plastic Surgery Online Marketing

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Learn why SEO, social media and a great website matter when it comes to plastic surgery online marketing. Where should you spend your money when advertising online? With so many options available, learn how to effectively use the Internet so your marketing efforts pay off! These articles provide advice on how to better your online presence, and how to take your website to the next level. Instead of just having a website with basic information, I teach you how to turn it into a converting tool which can easily increase your revenues. In addition to your website and Google presence, I also give you tips and strategies to get the most out of your email marketing campaigns. I can help your practice make the most out of online advertising with lots of tried and true methods that have worked for other cosmetic surgery practices! You don’t want to miss these articles if you’re new to online marketing, or if you just need advice on how to step up your current game plan.

Plastic Surgery Emails Get Spammed

Plastic Surgery emails are spammed and the plastic surgery practice doesn't know it. They are regularly sending emails with special announcements, promotions and invites. So they think they are staying in touch with their plastic surgery patients. But what they don't know is up to [...]

How to Get a Handle on Social Media

Ask Catherine: Dear Catherine, A majority of my staff are under 30 and they were constantly on their cell phones and work computers “connecting” on social media and it was driving me nuts. It was distracting them from focusing on the practice and the patients [...]

3 Tips to Dramatically Better Email Results

Ask Catherine This Week’s Topic: 3 Tips to Dramatically Better Email Results Your cosmetic patients are getting dozens, if not hundreds, of other emails every day. They are constantly being asked to start a free trial, buy something or follow someone on Facebook. There’s an overwhelming [...]

Want a High-Converting Website?

Have you ever wondered which Aesthetic Practice Websites convert best, and what they’re doing right? Many people immediately name Amazon as one of the highest converting sites based on the sheer variety alone and the volume of products it ships. That’s true but there selling [...]

Google Online Patient Reviews

As a plastic surgeon or cosmetic physician, why do you care about Google Reviews?  Here are several reasons: -          Because 70% of new patients are trusting online reviews they read just behind a family/friend referral (Source:  Nielsen Company and ComSource). -          Because reviews often get ranked above organic listings [...]