I recently read that 1 out of 5 Baby Boomers polled said they have or would consider having cosmetic surgery. So I did some math: 20% of 76,000,000 Baby Boomers = 19,000,000 people (of which I am one) who are open to cosmetic surgery. That’s a lot of prospective patients!
And here’s more good news. Those 19,000,000 Baby Boomers are going to continue aging so they will need your services again and again. Be sure to offer minimally-invasive procedures and surgical procedures since many will start out small and eventually want surgery. Then they will want to maintain their surgical procedure with injectables and lasers. Like I always say, “You have patients with endless needs. Take care of them for a lifetime – not one time.”
For a free download of Catherine’s book, Visit www.YourAestheticPracticeBook.com or call Catherine at (877) 339-8833. Her firm specializes in creative patient attraction – conversion – retention strategies to drive aesthetic profits.
* Photo Courtesy of www.freedigitalphotos.net