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Design A Killer Ad

Design A Killer Ad By:  Catherine Maley, MBA, Author, Your Aesthetic Practice As a plastic surgeon, have you ever felt as if you were throwing your money away on cosmetic surgery advertising that just didn’t work?  You knew it wasn’t working but you kept running [...]

A Google Ad That Attracts Patients

A Pay-Per-Click advertising campaign can cost you thousands of dollars without attracting one new patient to you – yikes!  Since you only have 15 words to work with, you must be strategic and consider your audience and what they want. Before you spend another dime, [...]