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Reception Area Pearls

This training has passed. Please check out our on demand training modules for Patient Attraction and Staff Training. Register Now >> Ask Catherine This Week’s Topic: Reception Area Pearls Dear Catherine, I wanted to see if you would like to contribute to an upcoming article talking about [...]


Ask Catherine: [HOW OFTEN TO EMAIL COSMETIC PATIENTS?] …is a weekly post where I select and personally respond to one question received from my consults, Webinars, emails or talks that I believe will help most practices. Please provide your feedback! Ask Catherine This Week’s Question: Dear Catherine, [...]

Summer Slump Survival Tips

Things can slow down a lot in the aesthetic industry during Summer – if you don’t do anything. After working with aesthetic patients for the past 14 years and watching social trends, here’s what I know that can help you turn your Summer Slump into [...]

Differentiate or Die

A plastic surgeon client was complaining to me the other day that his colleague was doing more surgeries than he was. He was frustrated because he KNEW he was way more qualified and skilled than this other guy. He had been in the area longer [...]

Free Videos

Hello, it’s Catherine.  The two frustrations I hear the most from my physicians are,"I Need More Patients" and   "Help My Staff Convert" So, here are two Webinars that give you simple, step-by-step processes to make both of the above happen: Patients to Profits:  10 Success [...]

5 Phone Fixes Worth $528,000 a Year

Did you know that 20-30% of potential new patients are lost on the first phone call to your practice and that… 9 out of 10 offices have poorly-trained staff who can’t convert callers to patients, costing them thousands of dollars a year in missed revenues. [...]