Marketing Strategies

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3 Tips to Dramatically Better Email Results

Ask Catherine This Week’s Topic: 3 Tips to Dramatically Better Email Results Your cosmetic patients are getting dozens, if not hundreds, of other emails every day. They are constantly being asked to start a free trial, buy something or follow someone on Facebook. There’s an overwhelming amount of noise in the inbox. That’s why showing your [...]

How To Use Social Media to Attract New Cosmetic Patients

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: How To Use Social Media to Attract New Cosmetic Patients Dear Catherine, I recently hired a new receptionist and she tells me social media attracts new cosmetic patients. I have [...]

5 Frustrations You’re Most Likely Facing too…

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: 5 Frustrations You’re Most Likely Facing too… Dear Catherine, When I first got into practice, I was one of only 3 plastic surgeons in my area. I was busy [...]

Your Patients Are in Control of Your Success?

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: Your Patients Are in Control of Your Success? Dear Catherine, A disturbing thing is happening to me online. My staff has brought to my attention that I’ve gotten several [...]

Avoid Revenue “Melt Down” this Summer

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: Avoid Revenue “Melt Down” this Summer Dear Catherine, My practice typically slows down this time of year and I’d like to avoid it this summer so your input is much appreciated. [...]

How To Run Your Practice Like A Business

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: Run Your Practice Like a Business Last week, I presented timely concepts in the presentation: “How to Run Your Practice Like a Business”. Click Here to watch [...]

What’s a Good Conversion Rate?

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: What’s a good conversion rate? Can your patient coordinator convert? Dear Catherine, I had the same patient consultant for many years and she did a great job. [...]

Cosmetic Patients are So Cheap!

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: Cosmetic Patients Are So Cheap This Week’s Question: Dear Catherine, Cosmetic patients today are so price-focused; it’s driving me crazy. We get several calls every week from prospective patients [...]

Emailing Patients: How often is too often?

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: Emailing Patients: How often is too often?  This Week’s Question: Dear Catherine, We have an email list of over 6,000 names in our patient database. My staff collected [...]

Online Patient Reviews

Join me for a free Webinar to discover how to set up a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: Online Patient Reviews  Dear Catherine, I just caught the tail end of your ASAPS presentation in Las Vegas regarding how to get online patient reviews. You showed a case study [...]