Some plastic surgery practices have staff that act like a cosmetic patient deterrent department. It’s difficult to believe but your staff’s demeanor is getting almost as important as your surgical skills. Crazy! The social media world has changed everything. Patients now feel the need to [...]
When Does it Finally Make Sense to Use a Cosmetic Practice Consultant…Especially if You’ve Tried Everything Else in the Past?
If you’re even considering hiring a cosmetic practice consultant than it probably makes sense to hire the RIGHT consultant assuming you’re crystal clear on what you are wanting to accomplish and here’s why….. You’re probably closer to winning than you might think. Consider this…. You [...]
Ask Catherine, This Week’s Q&A Topic: Converting Plastic Surgery Consultations This Week’s Question: Dear Catherine, Converting plastic surgery consultations is getting harder. We will have a full day of consultations, back-to-back, and NOT book surgeries or other big-ticket procedures. I’m spending up [...]
Ask Catherine: Dear Catherine, A majority of my staff are under 30 and they were constantly on their cell phones and work computers “connecting” on social media and it was driving me nuts. It was distracting them from focusing on the practice and the patients [...]