Cosmetic Patient Marketing

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How to Convert Callers to Appointments

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: How to Convert Callers to Appointments This Week’s Question: Dear Catherine, I run a busy practice and have three receptionists handling the calls. One of them is excellent and [...]

2016 Email Marketing Calendar [including 16 “Swipe and Deploy” templates]

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Q&A Topic: 2016 Email Marketing Calendar  This Week’s Question: Hello, If you enjoy fantastic revenue months only to be followed by horrible months where you’re wondering how to cover overhead, read [...]

Should I Drop My Prices to Compete?

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week: Should I Drop My Prices to Compete? The Fall issue of Aesthetic Society News just came out and it includes my article called, "Should I Drop My Prices to Compete?". It includes (4) [...]

Only 79 Days Left to Reach Your 2015 Revenue Goals

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This week's Topic: Only 79 Days Left to Reach Your 2015 Revenue Goals Dear Catherine, This past weekend, I reviewed my practice numbers and compared them to last year’s revenues. The good [...]

Cosmetic Patient Event: Make Money AND Have Fun

This Week’s Q&A Topic: Cosmetic Patient Event: Make Money AND Have Fun Dear Catherine, We’d like to do something different to get and keep things busy for the rest of the year. We’ve been talking about doing a patient event but it seems like a lot of work and I’m not sure it’s worth it. Our local rep [...]

Treat Your Practice Like a Business

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question: Treat Your Practice Like a Business Dear Catherine, I run a profitable cosmetic surgery practice in a fairly competitive area. I used to do really well before the Recession but [...]

Don’t Let The Lazy Days of Summer Melt Your Profits

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week: Don’t Let The Lazy Days of Summer Melt Your Profits The Summer issue of Aesthetic Society News just came out and it includes my article called, “Don’t Let The Lazy Days of Summer [...]

Mystery Shopping LIVE: Calls to Consults

Join me for a free Webinar to discover how to set up  a proven cosmetic patient marketing plan. Register Now >> Ask Catherine This Week’s Question:Mystery Shopping LIVE: Calls to Consults Dear Catherine, Today I walked by the front desk and cringed when I overheard my receptionist talking to a prospective cosmetic patient. She was being [...]