There’s a really big emotional event coming up… Mother’s Day! This is the one time of year your patients feel like they can splurge and do something nice just for themselves.
Some of your patients feel guilty spending family money on vanity, or they feel they don’t deserve it. But, Mother’s Day can change all of that. It’s a special time and the majority of your aesthetic patients are sensitive to it. It’s a time when they would most likely respond to contact from you, if given the chance.
Reach out to your patients and give them permission to do something special for themselves – since they do special things for others all year long. They will appreciate the encouragement.
For a free download of Catherine’s book, Visit www.YourAestheticPracticeBook.com or call Catherine at (877) 339-8833. Her firm specializes in creative patient attraction – conversion – retention strategies to drive aesthetic profits.
Catherine Maley, MBA is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on cash practice building and trains staff to be converting rock stars. | View Author Profile | Get a Free Copy of her popular book, Your Aesthetic Practice: What Your Patients Are Saying