Author Archives: Administrator

How to Design a Killer Plastic Surgery Ad that Gets a Response

By:  Catherine Maley, MBA, Author, Your Aesthetic Practice As a plastic surgeon, have you ever felt as if you were throwing your money away on cosmetic surgery advertising that just didn’t work?  You knew it wasn’t working but you kept … Continue reading

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Thinking About Adding a Laser to Your Practice? Renting Versus Owning

By Wm. Philip Werschler, MD; Kari Larson, MBA and Catherine Maley, MBA Author, “Your Aesthetic Practice” www.cosmeticimagemarketing.com Ms. Maley is President and Senior Marketing Strategist, Cosmetic Image Marketing, San Francisco , California . Dr. Werschler is Assistant Clinical Professor of … Continue reading

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